Twenty-five percent of the world’s harvest is lost to spoilage each year. Reducing that number practically, naturally and simply would be no small trick. Or would it be exactly a small trick?
FreshPaper(TM) is a social enterprise product that scores on all three counts. Place one small sheet – which costs about 50 cents and can last up to three weeks – with your fruits and veggies and watch as the spice-infused paper extends their life by “two-four times.” Parent enterprise Fenugreen puts the profits back into developing-world product distribution as well as research and development that furthers their mission to reduce food waste.
Just because you have a mission doesn’t mean you should be a stranger to profit and innovation. Fenugreen found its way to this model after unsuccessfully trying to develop a free-to-the-developing-world distribution enterprise. Today, the organization has what appears to be a strong future built on a smart solution with a sustainable business model to drive it. By profiting on an elegant trick for food preservation, Fenugreen is able to fuel its mission to treat developing-world constituents to the same benefits.